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NCADD News Release
For More Information, Contact:
Jeffrey Hon, Director for Public Information
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For Immediate Release:
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NEW YORK YANKEE DEREK JETER TO SERVE AS HONORARY CHAIR OF ALCOHOL AWARENESS MONTH
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Derek Jeter, one of baseball's rising young stars, will serve as
honorary chair of Alcohol Awareness Month in April 2000. The
fourteenth annual campaign sponsored by the National Council on
Alcoholism and Drug Dependence, Inc. (NCADD) will once again focus
on youth with the slogan "Let's Stop Underage Drinking Short."
"Young people need to keep their eye on the ball," asserted the
25-year-old New York Yankees shortstop who joined the ball club
in 1995 and has played on its World Series championship teams for
the past two years. "They need to focus on their dreams, whether
it's sports, academics, legal or any other profession. You can
live your dreams, as I am, by staying away from alcohol and other
drugs."
Jeter's concern with use of alcohol and other drugs among youth
prompted him to found the Turn 2 Foundation in 1996. The Foundation,
which operates in Michigan, Florida, New York and Ohio, supports
organizational activities and programs that are designed to motivate
youth to avoid using drugs and alcohol through healthy alternatives
and to provide effective treatment options for those who already
have problems with these substances. The Turn 2 Foundation is best
known for its "Jeter's Leaders" program, which recognizes alcohol-
and other drug-free youth who are achievers of excellence in their
lives and act as role models to their peers.
Underage drinking remains the number-one drug problem among youth,
yet it is often overlooked in the nation's efforts to prevent use
of tobacco and illicit drugs in this population. About 10.5 million
Americans between ages 12-20 had at least one drink last month; of
these, nearly half were "binge" drinkers, meaning that they consumed
five or more drinks in a row on a single occasion. Use of alcohol
by young people puts them at much higher risk for the leading causes
of death (motor-vehicle crashes, homicides and suicides) in their
age group; it also costs the nation more than $58 billion per year,
including traffic crashes, violent crime, burns, drowning, suicide
attempts, fetal alcohol syndrome, alcohol poisonings and treatment.
According to the National Institute on Alcohol Abuse and Alcoholism,
children who begin drinking before the age of 15 have a four times
greater chance of becoming alcoholic as an adult than those who
begin at 21, the legal drinking age.
Materials to help communities conduct local Alcohol Awareness Month
campaigns will be posted on NCADD's website (www.ncadd.org) in
January. They will include sample press materials, suggestions for
grassroots activities and an order form for a variety of prevention
posters and brochures.
The National Council on Alcoholism and Drug Dependence, Inc. provides
education, information, help and hope in the fight against the chronic
and often fatal disease of alcoholism, and other drug addictions.
Founded in 1944, NCADD, with its nationwide network of Affiliates,
advocates prevention, intervention and treatment and is committed to
ridding the disease of its stigma and its sufferers from their denial
and shame.
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National Council on Alcoholism and Drug Dependence, Inc.
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244 East 58th Street, 4th Floor, New York, NY 10022
phone: 212/269-7797 fax: 212/269-7510
email: national@ncadd.org http://www.ncadd.org
HOPE LINE: 800/NCA-CALL (24-hour Affiliate referral)
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